Online Research Capabilities
Auto Trader research and intelligence resources
Auto Trader has a fully functioning research Department led by – Nick King, Business Intelligence Director. Nick’s team carry out extensive research to gauge online motorists opinions, traits and actions. With just under 19 million visits to the site in a month we have the ideal platform to recruit respondents.
Whether you need to carry out research for an existing campaign or for a pitch Auto Trader research capabilities offers you:
- 2000+ respondents to online surveys within 3 – 4 days across the site.
- Bespoke surveys designed specifically to your clients requirements.
- The ability to drill down to a more specific audience, by targeting through our registered users panel.
We also have extensive experience working with 3rd party survey providers like Dynamic Logic and Metrix Labs.
Online Audience
Comscore Sept 2007
Please contact online sales for online survey prices and timelines.

Campaign Showcase
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Resource repository
Plan or pitch your campaigns more effectively with our research repository. Housing many surveys on an array of topics - get a taste of consumer opinion.
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