New Car

Reach more buyers with Auto Trader  New Car

Advertising with Auto Trader New Car means you can achieve an extensive reach to over 79%* of the UK internet population.

Auto Trader has long been known as the definitive market place for used cars, but we’re much more than that. More and more consumers are visiting us when they are in the new car market, not only to search the 3,000* new cars we list on the site, but to read our reviews and find buying advice.

As the largest motoring site in the UK, with over 10.3** million unique users, autotrader.co.uk offers a more dedicated audience than anywhere else. In June alone there were 700,000* searches on the new car site which emphasises that despite the current climate, consumers are still looking to purchase new vehicles. That teamed with our growing portfolio of content partners extends that reach to over 79%* of the UK internet population through the additional exposure on the partner sites.

To find out more about making the most of advertising on the new car section of the website, contact your Auto Trader rep.

* Internal analytics June 09
**Hitbox Jan 09